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Overcoming Objections
  1. What is Overcoming Objections?
  2. Five Common Objections
  3. How to Overcome Objections
  4. Why Price Discounting Doesn't Work
  5. Five Steps to Answering Objections
  6. How to Respond to Price Objections
  7. How to Respond to Lack of Urgency
  8. How to Respond to Inferior Product Objections
  9. How to Respond to Internal Politics
  10. How to Respond to Lack of Resources
  11. How to Respond to Stalling Tactics
  12. Do you have the Right Attitude to Overcome Objections?
Influencing
  1. Why Influencing Matters
  2. Three Components of Influencing
  3. Best Practices of Building Rapport
  4. Best Practices in Questioning
  5. Best Practices When Presenting a Solution
  6. How to Influence Key Decision-Makers
  7. Why Convincing is Important
  8. How to Use Evidence to Sell Better
  9. Understanding the Value of Success Stories
  10. How to Use Articles to Build Credibility
  11. How to Use Video Interviewing
  12. How to Engage with Social Media
Closing
  1. What is Closing the Sale?
  2. Why LOs Fear Asking for the Business
  3. How to Ask for the Consumer's Business
  4. How to Ask for the Referral Source's Business
  5. Alternate Closing Techniques
  6. Three Closing Outcomes and Responses
  7. Closing Outcomes for Referral Sources
  8. How to Address Customer Concerns
  9. How to Address Price Concerns
  10. How to Close Different Decision-Makers
  11. How to Sell to Different Customer Learning Styles
  12. What is the Number One Secret to Selling?

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Details

Overcoming Objections
  1. What is Overcoming Objections?
  2. Five Common Objections
  3. How to Overcome Objections
  4. Why Price Discounting Doesn't Work
  5. Five Steps to Answering Objections
  6. How to Respond to Price Objections
  7. How to Respond to Lack of Urgency
  8. How to Respond to Inferior Product Objections
  9. How to Respond to Internal Politics
  10. How to Respond to Lack of Resources
  11. How to Respond to Stalling Tactics
  12. Do you have the Right Attitude to Overcome Objections?
Influencing
  1. Why Influencing Matters
  2. Three Components of Influencing
  3. Best Practices of Building Rapport
  4. Best Practices in Questioning
  5. Best Practices When Presenting a Solution
  6. How to Influence Key Decision-Makers
  7. Why Convincing is Important
  8. How to Use Evidence to Sell Better
  9. Understanding the Value of Success Stories
  10. How to Use Articles to Build Credibility
  11. How to Use Video Interviewing
  12. How to Engage with Social Media
Closing
  1. What is Closing the Sale?
  2. Why LOs Fear Asking for the Business
  3. How to Ask for the Consumer's Business
  4. How to Ask for the Referral Source's Business
  5. Alternate Closing Techniques
  6. Three Closing Outcomes and Responses
  7. Closing Outcomes for Referral Sources
  8. How to Address Customer Concerns
  9. How to Address Price Concerns
  10. How to Close Different Decision-Makers
  11. How to Sell to Different Customer Learning Styles
  12. What is the Number One Secret to Selling?



As an added value, receive a free copy
of Pat's best-seller "Winning Strategies in
Commission Sales" - a $30 value!



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"I would recommend Pat Sherlock to any size organization for sales and sales culture development. She has her pulse on organizational behavior in the mortgage industry. If you want to grow and maintain the 'selling edge' in your market she has the expertise you need to leverage."

- David Baer, Senior Vice President
WestStar Mortgagez

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- Pat Casey, SVP
SunTrust

"One of the premier subject matter experts on how to identify the right people to be mortgage sales professionals, Pat Sherlock is also very adept at helping sales leaders apply techniques to boost the performance of their existing mortgage sales teams. She is one of the best advocates the mortgage industry can have during this time of great change."

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